All agents have to complete real estate continuing education, but the best don't stop there. Our industry is ever-changing, and the most successful agents are the ones who never stop learning.
That’s why we’ve put together this collection of deep-dive resources just for you. These resources go beyond what's covered in our Property Management Fundamentals CE course, giving you deeper insights, fresh perspectives, and actionable strategies to apply in your day-to-day business. So dive into these expert-approved reads and keep pushing your business forward.
1️⃣ Ultimate Guide to RE Investment Strategies
Ready to think like an investor? This comprehensive guide draws on 10+ years of experience to break down 11 proven real estate investment strategies – from buy-and-hold rentals and house hacking to flipping and REITs.
It’s a treasure trove that helps you understand which strategy fits which goals. The conversational tone and real-world examples make complex concepts easy to grasp. You’ll walk away with a clearer picture of how different investment approaches (e.g. single-family rentals, BRRRR, even property tax liens) can build wealth, mitigate risk through diversification, and boost long-term returns.
If you want to see the bigger investment picture behind day-to-day property management, this guide is a perfect starting point.
2️⃣ 28 Marketing Strategies in Prop. Mgmt.
Need more doors or better tenants? This action-packed marketing playbook has you covered with 28 proven strategies to grow your property management business. From building a strong online presence (SEO tips, social media hacks) to leveraging referrals and local networking, it offers a buffet of ideas to attract quality leads.
The article emphasizes tailoring tactics to your audience and market—whether that’s optimizing your website for local searches or showcasing testimonials to build trust. It’s written in a friendly, “you can do this” tone with practical steps for each idea.
Property managers will especially appreciate advice on email campaigns, content marketing, and reputation management to stand out from the competition. If marketing feels overwhelming, this guide will inspire you with fresh strategies and the confidence to try them.
Jake Belding
3️⃣ 9 Illegal Prop. Mgmt. Practices to Avoid
No one wants to end up on the wrong side of the law. This eye-opening resource highlights common legal pitfalls in property management and how to steer clear of them. It reads like a checklist of “what NOT to do,” covering everything from Fair Housing violations to improper evictions. For example, you’ll learn why retaliating against a tenant’s complaint is a big no-no and how entering a unit without proper notice can land you in trouble.
The article also touches on handling security deposits correctly, adhering to rent increase laws, and the importance of consistent tenant screening to avoid discrimination claims. With its clear explanations, this piece will reinforce your legal know-how in an engaging way.
It’s essentially a crash course in staying compliant and protecting your reputation as a fair, law-abiding professional.
David Bitton
4️⃣ 9 Budgeting Reminders in Prop. Mgmt.
Is your property financial plan on track? Written by real estate accounting experts, this resource dives into smart budgeting practices that every property manager and owner should use. It’s full of practical tips to help you plan and execute your operating budget like a pro.
For instance, it reminds you to review last year’s actual vs. budgeted numbers to catch variances, account for inflation and rising vendor costs, and set aside reserves for capital improvements. The tone is straightforward and businesslike, yet it manages to make budgeting sound less like a chore and more like a roadmap to financial success.
By following these strategies – such as adjusting for seasonal occupancy trends and tracking maintenance expenses closely – you’ll gain confidence in keeping your properties profitable. This is a must-read for financial management insights that complement the numbers side of your course.
Carey Heyman
5️⃣ 8 Strategies to Boost Tenant Retention
Keeping good tenants happy is an art and a science. This insightful article breaks down eight battle-tested tactics for tenant retention that can significantly improve your bottom line. It starts by quantifying why retention matters – reminding us it’s about 5 times cheaper to keep a tenant than find a new one. Then it digs into strategies: offering renewal incentives, being ultra-responsive in communication, keeping rental rates fair, and prioritizing maintenance so tenants feel cared for.
It even suggests fostering community (think events or social opportunities) because neighbors who become friends are more likely to stay. Each tip comes with a rationale that just makes sense, and there are a few eye-opening examples (like how addressing complaints proactively could raise retention by 20% in one case). If you want actionable ideas to increase loyalty and reduce turnover, this engaging read delivers a great game plan.
MRI
6️⃣ Successful Rental Property Maintenance
Maintenance can make or break your rental business. This guide lays out a blueprint for streamlining property maintenance that’s both proactive and cost-effective. It stresses finding the right balance between preventative upkeep and being ready for emergencies.
In a friendly tone, it walks through challenges like budgeting for repairs and coordinating with reliable contractors, then offers best practices to solve them. You’ll get tips on setting up routine inspection schedules, leveraging maintenance software and mobile apps for efficiency, and communicating clearly with tenants about repair timelines. Importantly, it highlights staying on top of legal requirements (like safety codes) so nothing falls through the cracks.
By the end, you’ll appreciate how a well-oiled maintenance operation not only preserves your properties but also boosts tenant satisfaction. It’s a practical read that will help you create a maintenance game plan that saves money, time, and headaches in the long run.
Jake Belding
7️⃣ Real Estate Tech Trends to Watch
Curious how technology is reshaping property management? This piece from an industry publication offers a fascinating peek into the near future of PropTech. It discusses big-picture trends like the resurgence of investment in real estate tech and an ever-increasing focus on AI solutions.
The author predicts that owners/operators will double down on tools with clear ROI – think smart-home devices, ubiquitous Wi-Fi, online leasing platforms, and AI-driven maintenance tools – which are already proving their worth in efficiency. The article also notes that AI is emerging as a dominant theme in almost every corner of real estate tech, from automating workflows to crunching data for better decision-making.
Written in an accessible journalistic style, it’s packed with insights about vendor stability and industry consolidation too. For a property manager, this is an exciting read on what’s coming down the pike – helping you stay ahead by learning how innovations like IoT, automation, and AI might soon elevate your daily operations and profitability.
8️⃣ Best Exterior Features to Attract Tenants
Never underestimate the power of curb appeal! This article zeroes in on how improving your property’s exterior can maximize its attractiveness and rental income. It’s full of simple, impactful upgrades: fresh landscaping, modern lighting, a pop of paint or a stylish new front door – all the things that create a great first impression.
The author explains that rentals with great curb appeal enjoy higher occupancy and shorter vacancy periods, ultimately even boosting property value. The tone is encouraging and budget-conscious, noting that even small changes (like cleaning up walkways or adding some colorful plants) can make a significant difference.
For property managers, it connects the dots between curb appeal and tenant mindset: a well-kept exterior signals that you’re a responsible landlord, which attracts quality tenants and encourages them to care for the home. This piece will inspire you to take a walk around your properties and see what little exterior tweaks could yield big results in marketing and retention.
9️⃣ Property Management Insurance
Are you fully protected from unexpected disasters? This comprehensive guide demystifies the various types of insurance every property manager and landlord should consider. In friendly, no-nonsense language, it covers everything from general liability (protecting you if someone gets hurt on the property) to errors & omissions insurance for professional mistakes.
You’ll learn why each coverage matters – for example, how without proper insurance, one lawsuit could bankrupt a management business. The guide also touches on newer options like tenant discrimination insurance and reminds you about workers’ comp if you have staff. What makes this a must-read is how it ties insurance back to real-world scenarios (like slip-and-fall accidents or legal disputes) in a way that truly underscores the stakes.
After reading, you’ll have a clear understanding of how to shield your business and clients from financial risk, making you a more confident and responsible property management professional.
Hemlane
🔟 10 Must-Have Skills Every Prop. Mgr. Needs
What does it take to excel in property management? This engaging blog post breaks down the top ten skills and traits that separate great property managers from the rest. It’s a relatable read that will have you nodding along and reflecting on your own strengths and areas for growth. Among the skills listed are strong communication, excellent organization, savvy marketing, solid knowledge of landlord-tenant laws, and stellar customer service.
Notably, it urges managers to think like investors (so you never lose sight of the owner’s financial goals) and to embrace technology to streamline tasks. The article underscores that a property manager acts as the crucial link between owners and tenants, juggling many responsibilities to keep both sides happy and properties profitable.
Reading this will not only validate the skills you’re already cultivating from the CE course but also motivate you to sharpen them further. It’s like a friendly checklist of personal development goals to help you excel in the role and achieve success.
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